Clients, programs, payments, check-ins and messaging, in one app under your own brand. Coaches on Elite Trainr are breaking $10K a month in personal training with less admin, not more.


No stock quotes. The founder runs his own 300-client coaching business on Elite Trainr. Here is what it produces.
Elite Trainr is a massive upgrade for fitness professionals looking to elevate their coaching capabilities... the solution you've been waiting for.

"I coach 100 to 120 clients myself. Check-ins get reviewed Mondays and Tuesdays, Thursdays and Fridays are for content, weekends I'm at shows. That only works because the systems live in the app. If I can save a coach one click, I built it to save that click. Those seconds turn into hours."

Eight athletes from Chris's roster earned their pro cards at the 2026 North American Championships in Pittsburgh. His previous record was three. Every program, check-in and payment for that roster runs through Elite Trainr, and Chris has turned at least one athlete pro every year for 15 years straight.

A 40-year-old athlete came to Chris wanting a pro card. The plan, mapped in the goal-setting feature: a regional show in May, the Toronto Pro, then the North Americans, where he earned it. Next goal already set, a pro debut 18 months out. A client with a written plan stays for years, not weeks.


Check-ins, streaks, PRs and coach shout-outs live in one feed your clients actually open. Motivation stops depending on your 11 p.m. text messages.


Billing chases itself, bookings confirm themselves, programs go out on schedule. The tablet is for coaching notes, not invoices. This is where the $10K months come from: more clients, same hours.
Answer three quick questions so your account is pre-built before you even land in it.
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30 days, full access, no credit card. Your dashboard is pre-configured from your answers, add your first client in the next 60 seconds.
Clients, programs, payment plans, progress history. Our team moves everything for you, white-glove, usually within 48 hours. You don't export a single CSV.


White-label means your logo, your colors, your name in the App Store. When a client opens their phone, they see your brand, and quitting a faceless app is easy. Quitting their coach's app is not.

Pick how many clients you coach. Your plan adjusts automatically as your roster grows or shrinks, up or down a tier anytime.
How Chris Gurunlian runs 100 to 120 clients on three check-in days a week, keeps them for years, and turned a reputation into a 300-client roster. Free PDF, straight from the founder's own system.
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Sleep, check-ins, pricing, keeping clients. Written by a coach who turns someone pro every year. Two minutes to read.

For years I ran my coaching business the way most coaches still do. Excel sheets for programs, WhatsApp for check-ins, chasing payments by hand. In person I maxed out at 40 to 50 clients. There was no room to grow without giving up the part I love, which is the coaching.
One of my clients, Bond, is a software developer. He asked why we did not just build something that worked the way I actually coach. So we did. The first coaches on it were my own clients who had become trainers, because they liked what they saw from the client side.
Today billing retries itself, late check-ins get flagged on my dashboard, and new programs come out of a library I built once. Every screen in this app exists because I needed it. Anyone starting from scratch now gets the system without the years I spent building it.
No. The 30-day trial is completely free with full access. We only ask for payment if you decide to stay after your trial ends.
We do it for you, free. Clients, programs, payment plans and history are migrated white-glove, usually within 48 hours. Your clients get one clean invite to your new app and that's it.
Everything is transferred privately and directly by our team. Nothing is deleted from your old platform until you confirm the switch is complete.
Yes. White-label publishing puts your name, logo and colors on the App Store. Your clients download your app, not ours.
The fastest-growing coaches on the platform started with under 5 clients. The point of the trial is to have the system ready before the clients arrive, not after you're drowning.
Our founder, Chris, personally coaches 100 to 120 clients with check-ins reviewed on two days a week, while running a second business. Past that he hires coaches under him on the same account. The systems are the ceiling, not your hours.
Two taps, no phone call, no guilt trip. Export your data anytime. We'd rather earn 12 more months than trap you for one.
ChatGPT, Claude, Gemini and Perplexity all know us. Ask them to compare coaching platforms and see what they say.
There is no catch. 30 days free, no credit card, nothing to forget to cancel. Free migration if you're switching. Your own branded app when you're ready. The only thing left is the decision.
Start my free 30-day trial →DRAFT · for legal review before publication · Last updated July 2026
Who we are. Elite Trainr ("we", "us") provides an all-in-one coaching platform for fitness professionals, accessible at elitetrainr.com and through our mobile applications.
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Retention and deletion. Account data is retained while your account is active and for 90 days after cancellation, after which it is permanently deleted. You may request export or deletion at any time.
Your rights. Depending on your region (including GDPR and Quebec Law 25 rights), you may access, correct, export or delete your personal data, and withdraw consent. Contact: privacy@elitetrainr.com.