Formateur Elite Inc. (“Elite Trainr”, “we”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our websites, the Elite Trainr platform, and the white-label mobile applications we publish for coaching businesses.
1. Who We Are & Scope
Elite Trainr provides an all-in-one coaching platform for fitness professionals, accessible at elitetrainr.com and through our mobile applications.
This Privacy Policy applies to Elite Trainr and to white-label apps we build and operate for coaches. Those apps are branded under the coach’s name but run on the Elite Trainr platform. Current white-label apps covered by this policy include:
- Wise Wolf Fitness
- Ludachris Fitness
- BRAVUS FITNESS
- AKMETHOD
- Walstrom Bodybuilding
- Ultima
- High Standard
- Luckyy JC
- BariFit
- Fueled Nutrition
- V Training
- Team Symmetry Coaching
- Kaked with Kait
- Team Iron Warriors
References to “the app,” “the platform,” or “our services” include Elite Trainr and these white-label applications, including any future white-label apps we publish under the same infrastructure.
2. Information We Collect
We may collect the following types of information:
Personal information
- Name
- Phone number
- Birthdate
- Profile details
- Trainer-client communication
- Check-in information
- Photos you upload
Business information (coaches)
- Client roster size and coaching type
- Account and branding settings
- Support inquiries
Health and fitness data (optional)
- Weight
- Measurements
- Nutrition logs
- Training performance
- Biofeedback
- Exercise history
Technical data
- Device type
- Operating system
- Usage analytics and log data
- IP address
Payment information
Elite Trainr does not store payment card data. All payment processing is done through Stripe, which has its own security practices.
3. How We Use Your Information
We use data to:
- Provide and improve app and platform functionality
- Power coaching features
- Process payments
- Deliver analytics
- Enable trainer-client communication
- Send service communications
- With consent, send marketing communications you can unsubscribe from in one click
- Maintain platform security
- Respond to support inquiries
We do not sell personal information to third parties.
4. Your Clients' Data (White-Label & Coaching Accounts)
Coaches on Elite Trainr control their clients’ data. We process it on the coach’s behalf to operate the platform and white-label apps, and we never market to a coach’s clients.
Trainers only see information voluntarily shared by their clients within the coaching relationship.
5. Sharing of Information
We may share information with:
- Service providers (hosting, analytics, email systems)
- Stripe for payment processing
- Meta Platforms Inc., when you interact with our marketing sites, via the Meta Pixel and Meta Conversions API (which may involve hashed contact information and event data used to measure advertising performance)
- Legal authorities if required by law
6. Data Storage & Security
We use secure servers and encryption where appropriate to protect user data. However, no online system is 100% secure.
Users are responsible for protecting their passwords and device access.
Account data is retained while your account is active and for 90 days after cancellation, after which it is permanently deleted. You may request export or deletion at any time.
7. User Rights (Canada/Quebec Compliance)
Depending on your region (including GDPR and Quebec Law 25 rights), you may:
- Access your personal information
- Request corrections
- Request deletion of your account
- Withdraw consent
- Export your data
Requests can be made by contacting privacy@elitetrainr.com or support.
8. Cookies & Tracking
We may use cookies and similar technologies, including analytics tools and the Meta Pixel / Meta Conversions API, to improve app functionality, measure advertising performance, and improve our marketing. You can opt out of non-essential cookies where that control is available.
9. Children’s Privacy
Elite Trainr does not knowingly collect data from children under 18 without parental consent.
10. Changes to This Policy
We may update this Privacy Policy occasionally. Continued use of the app or platform means you accept the updated version.
11. Contact Information
Formateur Elite Inc.
Email: privacy@elitetrainr.com
Support: info@elitetrainr.com